Advertising, social media, video and email support with defined responsibilities and meaningful reporting.
DIGITAL MARKETING & CAMPAIGNS
A focused scope. Useful deliverables.
01
Start with the offer and destination
A campaign needs a clear audience, message, landing page and response process. We check those connections before scaling activity.
02
Choose channels for the task
Scope paid search, social campaigns, organic social, video or email according to the goal and available resources. Channel use is subject to platform rules and applicable local requirements.
03
Connect reporting to decisions
Agree campaign measures, review frequency and who acts on findings. Separate platform activity from qualified inquiries and outcomes your team can verify.
WHAT YOU RECEIVE
What you receive
A campaign plan, agreed creative or content, launch support and reporting. Media spend, third-party costs and production requirements are agreed separately.
HOW WE WORK
Agree the question. Do the work. Review the next step.
01
Scope
Define your objective, markets, responsibilities and available inputs.
02
Deliver
Work through the agreed research, design or implementation tasks.
03
Review
Discuss the output, outstanding dependencies and next priorities.
Before we begin.
Can this be a standalone engagement?
Yes. We can agree a focused project or connect this work to a broader strategy and implementation programme.
What determines the timing and fee?
The number of markets or services, depth of research, amount of content, access requirements and delivery responsibilities. We confirm the scope before quoting.
Where should we start if the priorities are unclear?
The International Patient Readiness Review can help identify practical starting points.